This week our task was to achieve type abstraction. We are to come up with 3 interesting tiltles, and then use one of them to create a range of type designs that combine at least two aspects of typographic abstraction. The text of the headline we ought to use for this project, shall come from the titles listed in the completed Layout Sheet.

 

Design History Layout WorkSheet:

 

Subject:

Reza Abedini

What is the major historical significance of this individual? Summarize this in two sentences:

He combines modern and traditional themes in his Persian Typographic Style. He is recognized mainly for the way he incorporates into his work, a strong pride in his Islamic heritage and Iranian background.

Find images of three specific works by this individual and upload to your WordPress site. These works should relate to the reasons for historical significance noted above. For each image, complete and upload the following info:

 

 

  • Title: Dream of Dust
  • Date: 2003
  • Media/materials: Film Poster
  • Client(s): Sepideh Farsi
  • Collaborator(s):
  • Brief description of the piece/project: This was a poster for a French film entitled ‘Reves de Sable’; it is of a woman in a veil. Abedini shows his pride in his heritage by using Iranian writing as the woman’s veil, which has low legibility, but high readability. He uses the elements closure and continuation to lead the viewer’s eye across the page. All the information to be read is aligned in a pattern directly under the woman’s eyes.
  • Why is this work historically important? This piece won him the best film poster of Fajr International Film Festival, 2003. It also got publicity all over the world for obtaining an interesting cultural identity.

 

 

 

 

 

 

 

 

 

  • Title: PERSIAN TYPE AND TYPOGRAPHY
  • Date: 2003
  • Media/materials: Poster
  • Client(s): IRANIAN ARTIST’S HOUSE
  • Collaborator(s):
  • Brief description of the piece/project: This design is made up of different words, form different languages, ideally stressing the type concept.
  • Why is this work historically important? In 2006 Abedini received the Principal Prince Claus Award in recognition of his personal creativity in the production of special graphic designs.

 

 

 

 

 

 

 

 

 

 

 

 

  • Title: Le voyage de Mariam
  • Date: 2003
  • Media/materials: Film Poster
  • Client(s):Sepideh Farsi / Frace
  • Collaborator(s):
  • Brief description of the piece/project: It is poster that Abedini designed for the French film
  • Why is this work historically important? He was posted in the Tehran International Poster Biennial catalogues.

 

 

 

 

 

 

 

The images should measure at least 3” in each direction and print reasonably well. If in doubt, search Google for “large images” or scan images at 300 dpi.

Write three possible titles for an article about this individual. Remember, a title should intrigue the casual looker and help to turn them into a reader; it should refer to the content and entice people. Be creative here.

  1.  Modern Persian Typography

  2.  As Illustrated by Iran’s finest

  3. The typographic body of Persia

_________________________________________________________________________________________________

RESOURCES:

 

http://www.rezaabedini.com/autobiographic.html

http://www.posterpage.ch/exhib/ex91_teh/ex91desi.htm

http://retinart.net/artist-profiles/rezaabedini/

http://en.wikipedia.org/wiki/Reza_Abedini

THUMBNAILS:

 

EXERCISING TYPE ABSTRACTION:

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